Contrary to popular belief, fashion is more than just a vanity project, as the clothes we wear are an expression of our identity. The problem is, many women have long felt unrepresented, with the fashion industry’s narrow focus on thin, tall, and mostly, white women. Thankfully, the world is slowly…
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Applying makeup can be difficult and tedious, but for most women, it’s a daily activity that makes us look and feel more confident, so it’s important to make sure you’re doing it right. With makeup trends changing constantly and so many new products out everyday, how do we even keep…
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Barely a week after L’Oréal Paris announced the historic hire of a hijab-wearing model for its hair care line Elvive, the British beauty blogger Amena Khan announced that she was stepping down. Khan issued an apology Monday on Instagram concerning a series of her tweets from 2014 ― although she didn’t identify…
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It is no secret that Mattel Inc.’s Barbie doll has done well, not only in the US but also globally. The franchise contributed nearly 20 percent to Mattel’s worldwide gross sales in the last quarter and was ranked as one of the top-selling US toy properties. However, the company has…
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From the notorious Pepsi commercial and H&M’s video promoting their recycling project, to the cover of Vogue Arabia and CR Fashion Book, women donning the hijab are acquiring greater media visibility than ever before. On the face of it, this is a welcome development. For decades, feminist scholars and activists…
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altM recently talked with Azrin Isa, the founder of a fabulous halal cosmetics line, Aisa Cosmetics. Check out her story below! 1. What is Aisa Cosmetics and how is it unique among other cosmetic brands? Aisa Cosmetics is a halal cosmetic line. We pride ourselves on using only high-quality natural…
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Major sportswear manufacturer, Nike, recently revealed an athletic headscarf for Muslim women. The product is termed the “Pro hijab” and is made of lightweight cloth with tiny holes that help the athletes’ skin breathe while keeping the skin covered. In producing such a product, Nike is the first large-scale sportswear…
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2016 has been host to many strange and surprising things. While the country was distracted by the obviously important—a polarizing election, the Syrian refugee crisis and the Black Lives Matter movement—a Trojan horse managed to sneak into Muslim America: Playboy magazine, CoverGirl cosmetics, and high fashion (specifically New York Fashion…
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“Can faithful shoppers be shoppers of faith? How does religion relate to fashion? Can spirituality have style? Should the fashion industry respond to people who want to express their faith and spirituality through their clothes?” altM joined with the Princeton Muslim Life Program and Faith & Fashion from London College of…
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As increasing number of women around the world choose to dress in ways that express their religious beliefs and cultures, Professor Reina Lewis of London College of Fashion, UAL joins with altMuslimah.com and the Princeton Muslim Life Program to explore the pleasures and pitfalls of ‘modest’ fashion as community and…
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